Our Story

Our Story

At Siag we provide authentic, high quality, roasted in Italy coffee

The journey begins

Our story began in 2016, in Southern Italy, with a small batch of coffee beans, pods and capsules for distribution in direct-to-consumer sales, online, wholesale, and retail. In a short period of time, the brand begins to establish itself in the Campania region. The Giliberti family goes back to the 1920's generation when it comes to roasting coffee. It is with the same passion the Siag team behind it today strives to source the best quality beans, roast and package them to perfection according to the blends desired. We start with coffee always as the theme but we create much more and only time will tell what will be next as you can see from our product selection. 

A Passion & Love

All production, roasting and packaging is managed in house and adheres to strict quality control. At this time, we start investing in bulk machinery in order to fulfill demand. Siag was becoming a recognized brand in the coffee industry and so we decided to take this momentum and increase our marketing efforts accordingly. Next, our brand ambassador, Nino D'Angelo, a Neapolitan music icon is introduced. We became the main sponsor of Napoli Basket, Palermo F.C. training kits, local billboards, TV ads,  digital marketing and support local charities.   

Siag in the world

Today, we are proud to export the Siag brand to over 25 countries. We have strong distribution channels through direct sales, online markets and local distribution partners. We have a growing and diverse team to continuously improve our product and connect with our customers. We have a team of passionate, experienced professionals who oversee our selection and roasting process. We are fortunate to have longstanding partnerships with distributors and manufacturers who uphold the same beliefs and values to help us bring Siag to you. Our American dream began in 2022 and through various trade shows such as the Summer Fancy Food Show, Coffee Fest, distributors and online sales, we have begun the process to bring a sip of Siag closer to you.

Share by: